British Women's Race Team, based in the North West - UK National Road & Track plus some racing in Europe and anything a little bit different. Ride like champions and look like rock stars!

Tuesday 7 February 2012

Maxgear Team Launch: Snow, brand new Kyklos bikes and true northern grit

We had snow, hail, freezing conditions but that didn't stop the tough Maxgear RT getting on their new Kyklos bikes at the team launch!

Riders, sponsors, friends and family started arriving at the spectacular Matfen Hall before 9am ready for the presentation (and coffee/bacon sandwiches!).
The presentation included a brief speech from each team rider including acheivements, goals and the team philosophy. The top class sponsors for 2012 were introduced including; Champion System whose warm clothing proved invaluable on the team ride, Verolli distribution with the Kyklos FW plus framesets and Swiss wheel building experts Edco, Moore & Large with their 4za components, kmc chains, jagwire cables, Lake shoes, Limar helmets and Kenda tyres, YourSportsFuel and last but not least Maxgear who provides the glasses, kit bags and team management.

The snow began to fall as the riders headed out for a couple of hours ride with professional photographer John Picton. The ride was tough and conditions poor, but the riders pushed on showing that the team is build from true Northern Grit.

What was really clear from the team launch was that everyone has the same thing in common - their passion for cycling and pure enjoyment in the sport. The weekend was great fun (see http://www.youtube.com/watch?v=nOzP147o9X4 if you don't believe us). Some fantastic shots were taken, it was a great opportunity to get to know the generous sponsors for this year and a great boost for 2012. Let the wins begin....


Click here to see Velouk's report and blog by sponsor Martin Pounder from Moore & Large (Todays Cyclist). More pictures from the day and riders reports coming soon....

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